Archive for the ‘PPC Arbitrage’ Category

The $100 Million Dollar Google Slap

Wednesday, March 12th, 2008

A really interesting story about a guy that built his $100 Mil per year company entirely on PPC Arbitrage.

A record $160-million VC investment. A rich Web strategy. A quirky founder. For a few weeks last spring, Guelph, Ont.’s Geosign had it all. Then mighty Google stirred. And it was over.

You can read the whole story here.

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